Recommendations

Our Managing Director, Martin Wilson, has a great wealth of experience and proven track record of delivery to the mobile environment. Since establishing Indigo 102 we have successfully supported the development and launch of mass market mobile services in 6 countries.

Here is what some of the people that Martin has worked with have to say:

Jens Andersen , CEO , Mobile People (DK)

“Martin has a profound and rare strategic insight into the Local Search industry. His consultancy based approach to strategy, a winning personality and confidence makes him excellent for companies in the need of a local search strategy – online and mobile. I always enjoy working with Martin.”

Deborah Eldred, Director Mobile Services , RH Donnelley (US)

“Martin was great at helping us position our mobile product prior to launch. He really understands the different audiences and caters messaging to them. I feel very fortunate that I had Martin helping me through the launch of mobile from a marketing perspective.”

Djamila Fernana-Richie, Head of Mobile GIS and Content, Yell Group (UK)

“Martin Wilson is passionate about Mobile and as such he started Mobile activities at Yell UK before I joined Yell Group. He was the “pioneer” of all Mobile activities at Yell UK and managed to achieve incredible work on his own. Martin was Head of Mobile Marketing when we worked together & I can guarantee that he achieved to rollout marketing business plans that have been all met their objectives. He masters ROI and lead Yell mobile to a significant success that has been awarded many times and recognised as one of the best LBS service in the UK mobile industry in 2007. Martin is amazing in his ability to anticipate best partnership optimising consumer adoption and had a unique way of engaging successfully within all departments in the Business. I respect and admire Martin’s commitment for the amount of actions achieved not to mention that schedule was much stressed.”

Howard King, Head Web Analytics, Yell Group (UK)

“Martin is an extremely knowledgeable and experienced marketer with a proven track record of delivery in the mobile space. He is also honest, down to Earth and a lot of fun to work with”

Ray De Silva, Strategic Business Development Manager, Vodafone (UK)

“I have had the pleasure of working with Martin over a number of years. Martin is a proactive highly motivated professional who has consistently worked hard to adapt strategies to enable win-win solutions between our two organisations. Thoroughly knowledgeable and trustworthy, Martin’s dedication to achieving results means I would recommend Martin without hesitation.”

Dan Rosen, Managing Director of AKQA Mobile, AKQA (UK)

“Martin is a true evangelist for mobile who has a very deep level of mobile know how built up since the beginning of our industry. It was great for us to be able to work with a client who understood the opportunities as well as the parameters of mobile. Martin has a ‘can do’ mentality which is, I’m sure, one of the key reasons that he has been able to take Yell.com mobile from a standing start to a leading position in the UK local mobile search market over the past few years.”

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