Tag Archive for Martin wilson

239th Carnival of the Mobilists

Published 30th September Greetings and welcome to the 239th Carnival of the Mobilists. This week Eric Chan (@mobileslate) hosts a double-shot of Carnival of Mobilists, all right before the 2010 CTIA Fall San Francisco Conference.  An excerpt: “First double-shot: Martin Wilson over at Indigo 102 starts us off and writes about the next Nokia and Intuit global alliance: Another nail in the…

MMA: Quarter of Consumers More Likely to Respond to Advertising If Offered A Mobile Response Option

Published 23rd September A recent European study, by the Mobile Marketing Association (MMA) (www.mmaglobal.com) and research partner, Lightspeed Research (www.lightspeedresearch.com), has found on average a quarter of consumers would be more likely to respond to advertising in any media if it allowed them to do so using their mobile device. The findings of the study should be a wake-up call to advertising and media…

Seven Shortcomings That Can Wreck Your Mobile Strategy

Published 23rd September  The latest column post from our Managing Director – Martin Wilson –  mSearchgroove; the leading source of analysis and commentary on mobile search, mobile advertising, and social media.  Seven Shortcomings That Can Wreck Your Mobile Strategy – Not just saying whats wrong, but suggesting solutions. Link to post on msearchgroove: Here Column post What are the pitfalls to watch when…

Nokia and Intuit global alliance: Another nail in the coffin for directory publishers?

Published 15th September In the middle of BIA/Kelsey’s Directional Media Strategies 2010 (DMS 2010) conference in Dallas, US and on the eve of the European Association of Directory Publishers (EADP) conference in Venice, Italy – an announcement from Nokia, the largest mobile player in the world, and Intuit, a leading provider of business solutions for small and medium-sized businesses. The two are to team…

M-publishing, a future for media owners…

Published 2nd June Yesterday Camerjam events hosted another great mobile service focused conference. The event titled ‘M-publishing’ focused on the future of publishing in the mobile environment. The event opened with a great key note from the effervesent Jonathan MacDonald. Below: The future of publishing June 2010 As you can imagine there was a lot of talk about applications, I don’t how many times…

The mobile touch web – virtual roundtable

Published 12th May Mobile. Touch. Web In the past 15 years technology has changed in ways that no one could have forseen. Now with the convergence of the mobile Web and touch screen technology we’re embarking on another journey into the unpredictable. However…  A Collaborative vision If we’re all heading in the same direction why not make use of the hive…

Carnival of the mobilists #210

 Published by Martin Wilson on 8th February 2010   Welcome to the 210th edition of the Carnival of the Mobilists. This week it is the turn of Martin Wilson from Indigo102 to provide his take on a week in mobile.  With only a week to go until the biggest event of the mobile calendar there seems to be no shortage of…