Tag Archive for publishers

The New New Media – changing face of media (No. 1)

Published 12th October Titled The New New Media, six articles will form a short series about the changing media environment. For other articles click here. pl. me·di·a: A means of mass communication, such as newspapers, magazines, radio, or television. The media industry has changed. The emergence of digital technologies has seen to that, more people are reached by media and…

Print Publishers Ready to Capitalise on Mobile Market

Published 21st September The digital advertising and publishing market is poised for growth, supported by new mobile devices and advances in applications and technology. A new survey from the Audit Bureau of Circulations reveals that print publishers are focusing on the market as a prime opportunity to expand their brands, reach new audiences and generate additional revenue while offering advertisers…